【专访】Alpha创业大赛导师迪肯大学李建新教授,AEMS澳大利亚教育与移民服务微信公众号文章

想要在平淡的生活工作中发现一些好的创业项目还真没那么容易。Alpha杯创业大赛2019，已经开始接受报名了。那么大家有没有发现什么2019年最新创业点子呢？哪些项目的市场前景以及利润可观呢？听一下西澳各所大学的教授们，给大家什么好的建议。

导师介绍

李建新博士

Associate Professor School of Information Technology, Deakin University

He obtained his PhD degree by Swinburne University of Technology in 2009. After that, he worked as a Research Fellow in Swinburne in 2009-2014 and as a Lecturer/Early Career Development Fellow in RMIT in 2015. His research interests include social computing, graph database management system, query processing and optimization, big data processing, and transport data analytics. His social computing research has been granted one ARC Discovery Project in 2016-2018. He is an active researcher in database and data mining communities. He has published more 60 high quality research papers in top international conferences and journals including IEEE ICDE, ICDM, EDBT, CIKM, IEEE TKDE. His system iTopic was selected as the Best Demo Award in the 26th WWW conference in 2017. Jianxin is serving as PC members, reviewers and co-organizers in many international conferences.

梁芬博士

采访人：梁芬博士。AIG教育和培训经理。下面简称LF。

LF：李教授，首先感谢您在百忙之中抽时间接受我们的采访。作为Alpha创新创业2018大赛评委和参赛项目导师，请谈谈你对去年大赛的感受:

（李教授与所带博士生Chris Zhao）

作为Alpha创新创业2018大赛评委和参赛项目导师之一，本人参与了整个大赛的全过程，主办方和各位专业评委老师，对每个项目从选拔、推荐、以及针对各个项目的技术和市场前景都进行了非常专业的论证。总体感觉是主办单位、参与团队、评委和导师团队在大赛中充分体现了公平、公正、专业、科技转换成产品的市场化等特点。

As one of the panels and the project supervisors in Alpha Innovation and Contest 2018, I have participated in all the stages from the project selection, presentation, final selection. I was impressed by the performance of all the project teams, the panels and the project supervisors. Every project team delivered excellent proposal, business plan and wonderful oral presentation. The panels and the project supervisors provided professional judgement for all the projects and discussed their marketing opportunities and the possible risks. So I have to say 2018 would be a distinguished year for many people due to the big success of this innovation & contest.

LF:今年Alpha创新创业2019 大赛，您将再次担任大赛评委会成员，并担任墨尔本分会场主要负责人之一，您对本次大赛有何期许及建议？

（李教授与所带博士生Chris Zhao和博士生宋翔宇）

对即将参赛的团队，我的一点个人建议是，我们每个人时常会有很多好的想法，有改变世界和生活的冲动。但是一个好的想法不一定能转换成一个成功的项目，这里有许多条件需要具备。第一需要告诉别人我们的想法能帮助别人或社会，简单来说可以通过这次竞赛让更多的人了解这个想法的潜力；第二需要有一个良好的团队，坚持把好的想法付诸行动；第三成功的道路上更多的是需要坚持。

There are many factors or advices I would like to share with the competitors. But one is significant for us to know. A good idea may not be transformed into a successful project. To make the success of the transformation, we need a good platform for sharing the idea and making more people to accept the idea and invest it, e.g., the Alpha Innovation & Contest 2019. In addition, we also need a strong team and implement the idea to a practical project. The remaining is to be persistent until success is achived.

LF:从国内的经济发展趋势来看，特别是近日大湾区的成立，你认为这将对于年轻创业者，包括在澳洲的大学毕业生和初创者来说，会有怎样的机遇？

大湾区的成立将会带来新的一轮对创新创业项目的投资。这将为各位年轻创业者的理想提供强有力的引擎。我个人也相信经济的全球化将一如既往的蓬勃发展，如果能结合世界经济区域经济发展和个人的创业项目优势，该项目更容易客服一些瓶颈，得到有效发展。

The establishment of Dawan District will provide the strongest engine for the worldwide innovators to achieve their dream project. It provides an economic hub for service providers, service consumers, and investments. All these parties will need innovative viewpoints to develop their future businesses. The startups may overcome more bottlenecks if they can develop their projects aligned with the development and the focuses of Dawan District.

LF:去年大赛就有您的研究生参加比赛并获得奖项，今年呢，还会有您的学生参加大赛吗？

去年我指导的一个团队提出了个性化高等教育市场项目，该团队指出了目前在线教育的弊端，针对在线学生人数越来越多，学生知识背景与职业目标不尽相同。这就需要大学提供每个学生灵活的个性化的学习，并且能针对学生的学习进展，提供学习效果预测与评估，从而避免学生在线课程的辍学率并提高学生学习成绩。经过该团队不懈努力，最终拿到大赛第三名的好成绩。通过创业大赛，该项目获得AEMS教育集团的资助,成功申请到澳大利亚研究理事会(Australia Research Council)2018年度重大研究项目(Linkage Program)。我指导的迪肯大学一个团队将继续拓展这个研究项目，并参加2019年度创新创业大赛。

Last year, one team under my supervision took part in the Alpha Innovation & Contest 2018 and we got the 3rd prize in the contest. Our team pointed out the main weakness of current online educational service providers, i.e., the high dropout rate of students in online course. Therefore, our team proposed a personalized online learning analytics system project to optimize students’ online learning performance and real-time feedback/assessment. With the support of AEMS company, our joint research project has been awarded a major funding from ARC Linkage Project program. This year, I will help supervise one Deakin’s team to continuously participate the contest and share the interesting project with all audience.

LF: 请用一句话鼓励和祝福您的学生及其他参加Alpha 创新创业2019大赛的选手们